HOUSTON – Consumer Energy Alliance (CEA) is pleased to welcome Torch Energy Solutions as its newest affiliate member.

Torch Energy Solutions is an innovative web platform where consumers can name their own electricity price on the front end. On the back end, Torch Energy works with retail electricity providers to create plans built around the consumer’s desired price. Torch Energy seeks to open up lines of communication in deregulated energy markets, bridging the gap between consumer demand and industry supply.

TorchEnergy.com is pleased to partner with the Consumer Energy Alliance,” said Torch Energy co-founder Amir Eskafyan. “We share many common interests, including the pursuit for affordable and reliable electricity. At a time when there are many options for consumers to obtain their power supply, the Energy Alliance understands the importance in providing resources to further educate and ultimately empower consumers. We look forward to working together in an effort to simplify consumer power options.”

“We are very excited to have Torch Energy Solutions on our team,” said CEA Affiliate Relations Director Amelie Fredland. “In the wake of a dynamic regulatory landscape coupled with anticipation of uncertain price fluctuations, Torch Energy provides a unique perspective of putting the end user in control of their electricity costs. CEA champions ingenuity benefiting the consumer end of the energy spectrum and Torch’s innovative model enables consumers to become more knowledgeable and proactive about their energy expenditure.”

Torch Energy is also a proud sponsor of the 2014 Energy Day Festival.